Khaadi was founded on the belief that the clothes you choose should let you wear your individuality. From the day it opened it’s first store, it has been making it possible for women to dress in an inspiring and vibrant way, providing value for money while celebrating their uniqueness with every style, stitch and weave. Born of proud tradition, Khaadi’s unparalleled selection of ever-changing patterns and colours continually pushes the boundaries of Pakistan’s fashion culture. By offering every woman a greater freedom of choice in their everyday wardrobe, Khaadi enables them to effortlessly reveal the layers of their kaleidoscopic personality in their own way and at the right moment.